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    • Yogya Mehrotra, Founder of YOGYA — a womenswear label offering sizes XS to 10XL on a curated, made-to-order model. Collections available at shopyogya.com.
      Business

      A Conversation With Yogya Mehrotra, Founder, YOGYA

      Fashion

      Yogya Mehrotra: The Woman Before the Brand

      From export houses to Lakme Fashion Week backstage to her own label — Yogya Mehrotra's YOGYA is redefining what inclusive, intentional womenswear looks like in India.
      Advertising & Marketing

      She Named the Brand After Herself — Because the Word Means ‘Worthy’

      Domain registrar GoDaddy has launched the GoDaddy Developer Platform, a new offering built for a world where AI coding assistants and automated workflows are increasingly doing the work of getting a business online.
      Industry

      GoDaddy Launches Developer Platform, Betting on an AI-Agent Future for Domains

      India's IT and startup culture is built on efficiency. Can it survive an AI era that rewards creative slack instead of utilisation rates?
      Entertainment

      AI and Creativity in India: What The Atlantic–OpenAI Deal Means for Indian Media

      AllAdvertising & MarketingG CertifiedIndustryInterviews
  • Lifestyle
    • Yogya Mehrotra, Founder of YOGYA — a womenswear label offering sizes XS to 10XL on a curated, made-to-order model. Collections available at shopyogya.com.
      Business

      A Conversation With Yogya Mehrotra, Founder, YOGYA

      Fashion

      Yogya Mehrotra: The Woman Before the Brand

      From export houses to Lakme Fashion Week backstage to her own label — Yogya Mehrotra's YOGYA is redefining what inclusive, intentional womenswear looks like in India.
      Advertising & Marketing

      She Named the Brand After Herself — Because the Word Means ‘Worthy’

      For decades, the question asked of Indian vegetarians — especially women, who are so often the last to eat and the first to compromise on their own nutrition — has been "where do you get your protein?"
      Food

      Protein, Fibre and the Indian Woman’s Plate

      Malti Madhu brings raw, unprocessed, seasonal honey straight from farm to jar — no heating, no blending, no additives. India's purest honey, finally with its own name.
      Advertising & Marketing

      Malti Madhu: From Farm to Jar, India’s Purest Honey Finds Its Own Name

      AllFashionFoodHealthTravel
  • Entertainment
    • India's IT and startup culture is built on efficiency. Can it survive an AI era that rewards creative slack instead of utilisation rates?
      Entertainment

      AI and Creativity in India: What The Atlantic–OpenAI Deal Means for Indian Media

      main wapas aaonga Film Review: When art makes us more human
      Movies

      Film Review: Main Vaapas Aaunga

      A big OTT release The Buckingham Murders is streaming on Netflix. Kareena Kapoor Khan plays the lead – a mother, an officer, an investigator and a case solver.
      Entertainment

      The Buckingham Murders: A Shaky Whodunit That Misses the Mark

      Fashion

      Earbuds: Where Functionality Meets Fashion

      Blonde, allegedly inspired by Munroe’s life is streaming on Netflix directed by Andrew Dominik
      Movies

      Film Review: Blonde

      AllMoviesMusicSportsTelevision
  • Hear Me Out
  • Brand Management
From export houses to Lakme Fashion Week backstage to her own label — Yogya Mehrotra's YOGYA is redefining what inclusive, intentional womenswear looks like in India.
Advertising & Marketing

She Named the Brand After Herself — Because the Word Means ‘Worthy’

Geetanjali Kaul - July 19, 2026
Malti Madhu brings raw, unprocessed, seasonal honey straight from farm to jar — no heating, no blending, no additives. India's purest honey, finally with its own name.
Advertising & Marketing

Malti Madhu: From Farm to Jar, India’s Purest Honey Finds Its Own Name

Srishty Singh - June 22, 2026
Celebrating 20 Years of Dadu Pipesvideo
Advertising & Marketing

Celebrating 20 Years of Dadu Pipes

Abhishek Gupta - May 15, 2026
Rediff Company Overview
Advertising & Marketing

Company Info: Quick look at Rediff

Geetanjali Kaul - September 23, 2018
Sheryl-Sandberg-facebook-coo
Advertising & Marketing

Company Info: Quick look at Facebook

Geetanjali Kaul - September 22, 2018
Facebook-data-centre-renewable-energy
Advertising & Marketing

Facebook: We’re committed to clean, renewable energy

Shruti - September 22, 2018
Digital Hoarding
Advertising & Marketing

Clear cache, don’t live with digi junk

Geetanjali Kaul - February 14, 2018
Tata Motors Electric Cars Design
Advertising & Marketing

Tata’s electric cars replacing govt’s petrol-diesel variants

Neeraj Bhushan - September 30, 2017
video
Advertising & Marketing

Bhula de Life Ok, Star Bharat kuchh naya kar

Geetanjali Kaul - September 13, 2017
video
Advertising & Marketing

LG AC ad adding warmth to Indian summer

Saumya Tiwari - April 25, 2017
video
Advertising & Marketing

Mother’s Day digital campaign by Amazon

Geetanjali Kaul - April 19, 2017
video
Advertising & Marketing

Samsung campaign: 360-degree view on fears

Geetanjali Kaul - April 17, 2017
video
Advertising & Marketing

Get life coaching from Nidhi Sharma

Geetanjali Kaul - April 14, 2017
Braille Smartwatch by Dot
Advertising & Marketing

Dot’s 21st century smartwatch for blind

Geetanjali Kaul - February 28, 2017
Ruchita Dar Shah
Advertising & Marketing

Success story of Moms Club’s Ruchita Dar Shah

Geetanjali Kaul - January 26, 2017
Advertising & Marketing

Only Vimal campaign that made Reliance a household name

Geetanjali Kaul - December 10, 2016
Advertising & Marketing

What makes a brand most trusted in Indian homes

Geetanjali Kaul - December 8, 2016
MomBeAGirlAgain
Advertising & Marketing

Amazon targeting youth

Geetanjali Kaul - September 3, 2016
Advertising & Marketing

Do you buy stuff after watching them in movies?

Geetanjali Kaul - December 5, 2015
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At G Caffe Business of Brands®, we deliver relevant stories on trends and happenings via digital, audio-video, social and brand partnerships. Write to mail@gcaffe.com if you are eyeing markets or a position, and showcase your product or service.

Together We Create® · In conversation: Baikunth RESORT Founder Rekha Jolly
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